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Blueprint Gaming Expands its Latin American Presence with the Integration of Salsa Technology
Blueprint Gaming will be able to leverage Salsa's network and contacts to bring in new customers of its products.
Salsa Technology's partners will gain access to Blueprint's library of games, which includes popular slots such as Wish Upon a Jackpot and King Kong Cash, as well as a variety of games that feature the Megaways concept, such as Buffalo Rising and Diamond Mine.
Developing a Firm Foothold in Latin America
Salsa's network spans 35 operators across Latin America and offers more than 4,000 games from more than 60 vendors, including Blueprint. Blueprint continues to expand its presence in regulated areas, having just launched in the Netherlands, Europe's newest licenced market.
Samuel Häggblom, Blueprint Gaming's director of key accounts stated:
“The LatAm region is accelerating at pace and having our games available through Salsa Technology is the perfect way to maximize our reach. Our titles consistently prove to resonate with players across multiple markets and we’re confident that such a strong offering is going to be extremely well-received by the region’s operators.”
Alberto Alfieri, COO at Salsa Technology, stated that it was necessary for the company to keep expanding its developer’s portfolio. This includes well-known brands such as Blueprint Gaming, Alfieri noted.
Salsa Technology maintains relevance with existing partners and expands its portfolio in Latin America through the addition of new operators.
Blueprint has launched a string of successful games in recent months. The firm debuted a Rick & Morty-themed slot game called Wubba Lubba Dub Dub, named after the series' protagonist's catchphrase.
Earlier, the company collaborated with Softswiss and Rootz, an online gaming platform. The firm launched a collection of games in 2021, including King of the West, Eye of Horus Megaways, Fishin Frenzy Megaways, and Crypto of the Dead.
Salsa's own growth has been aided by Alfieri's appointment in March, who has been championing the company's growth potential.