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GambleAware's Latest Campaign

GambleAware's Latest Campaign Makes Significant Gains in Preventing Harmful Gambling

GambleAware, a renowned charity organisation has released new statistics that show noteworthy progress in its effort of mitigating gambling harm among high-risk and vulnerable groups.

The organisation’s latest campaign reached 74% of the high-risk young men it targeted and made an impact, with 60% of them vowing to contact the National Gambling Treatment Service if they experience any form of gambling harm. The results are described as “heartening” by GambleAware CEO.

GambleAware’s Engagement Grows

They are focused on helping people with gambling problems and their efforts have been successful. The engagement of GambleAware has grown over the years, but they are still working hard to raise awareness for this issue.

One of their most recent initiatives is RET (Reaching Every Teen) which aims at engaging young men who are considered high-risk gamblers.

The effort seems to be slowly paying off as numerous people have agreed to call NGTS should they notice any signs of irresponsible betting and gambling harm. This number of gamblers who seem keen on seeking help has increased year-to-year by 13% (this translates to 47% in 2020, and 60% in 2021).

The gambling industry is booming, and the National Gambling Helpline (NGH) has seen a sharp increase in calls. Between 2019 and 2021, 41% more people called the NGH to seek help with their addiction.

This isn't surprising considering how much gambling is advertised on television or online now; it's become normalized for many people. GambleAware aims to make sure that this doesn't happen by promoting awareness of gambling addiction risks among players who are beginning to develop an addiction.

GambleAware to Continue Fighting Problem Gambling

Problem gambling is a serious issue and there are many people who need help. GambleAware has been around for years, fighting the addiction that destroys lives, families, and communities.

Zoë Osmond, GambleAware CEO stated that  “The National Gambling Treatment Service brings together a network of organizations across Great Britain that provides free confidential treatment and support for anyone experiencing gambling harms,”

Betting Operators Donate Millions to GambleAware

It is no secret that gambling addiction has become a major problem in the United Kingdom. As such, there are many charities working to provide support for those who need it.

GambleAware’s projects have received massive support, and several big names in the United Kingdom’s betting sector have come on board to offer support.

Recently, the charity organisation reported that it had received donations to the tune of more than $14.6 million from various gambling operators. These include Bet365, Entain, and William Hill.

This money goes into boosting GambleAware’s efforts, as well as helping to mitigate any gambling harm across the nation.

Shawna Dudley

Shawna is an ambitious and free-spirited digital nomad with expertise in creating high-quality and SEO-friendly guides and reviews in the iGaming and travel industry. Follow her on Twitter or Linkedin or send her an email.